Saucony

At Saucony, they Run for Good. For more than a century, they've been running for good perfomance, good health, and good communities. For more feel-good runs with good people in our lives. Run for Good is the filter through which they make their decisions and it's their North Star to guide where they'll run to next.

The logo of Saucony is inspired by the Saucony Creek in Kutztown, PA, where the water flows around three distinct boulders.

The product of Saucony

Good Feel
A feel-good run leads to more runs. That's why they focus ona long-lasting, superior, and durable fit that feels good from the moment you lace up your shoes. This takes strong leadership and innovation in technology and style, and a commitment to extensive wear-testing by the designers themselves.

Good Feelings
They care about the whole runner - soul to sole. They do everything to inspire and instill confidence in the individual, encouraging runners to continually strive to be better than yesterday. And as they seek good health and mental wellness, they also provide the ability to be part of a worldwide group of runners who are seeking the same profoundly transformative running experience.

Target group: Pace Setters

Design-oriented. They have an eye for good style and are drawn to things that elevate their look and express their personality. They are open minded and enjoy trying new things.

Early adopters. They love trying new products, brands, and trends that benefit their lives and put them a step ahead of others. Their inner circles look to them for advice and guidance on what's next. They want the good stuff, and they want to be the first to have it.

Tech-savvy. They are drawn to new forms of technology and new social and media outlets that inspire and educate, fueling their journey of self-improvement.

Ambitious leaders. They are creative, passionate torchbearers who inspire their communities and thrive on helping others make good decisions.

Environmentally conscious. They care about what's good for the Earth, and often make lifestyle changes that benefit the world they live and run in.

Community-driven. They are actively involved in their communities and do things that benefit the greater good. Their community ties help them stay grounded as they strive for personal improvement.

Their mission and vison

Run for Good is their call-to-action. It's an invitation to join their movement to make the world a better place through the transformative power of running. Now the brand is in your hands. It's our collective responsibility to get people up and running, bettering themselves and their communities. Because one good run leads to another.

Saucony.
Run for Good.

Order your Saucony shoes online

Have you seen a great pair of shoes from Saucony? Don't wait any longer and order them easily online in our webshop. We will start to work on your order as fast as we can, so you can enjoy your new pair of shoes as soon as possible!